SEO Strategy

All blogs related to SEO strategy.

Demystifying SEO jargons: SEO vs AEO vs GEO vs LLMO

Off late, the SEO world has been shaken up and is struggling to keep up with the plethora of jargons being thrown around. So, in this blog, I will break the jargons AEO, GEO and LLMO (and a few terms around them) and tell you what you should focus on as a marketer to adapt […]

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How to decide the budget for SEO efforts

How do we decide the budget for SEO? A detailed guide

SEO Strategy, All SEO / Shyam Govind

There is a common grudge I hear in my conversations with many business owners/marketing heads about SEO. And I want to address at least a part of it today. The grudge is that unlike Ads, which give an instant calculation of ROI, SEO efforts do not have anything like that. So, it is incredibly difficult

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